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With a background in traditional graphic/information design, Simon [Sanky] has been with Digit in Nottingham since its inception six years ago. He has worked on projects for MTV , BMPinteraction, TBWA, GGT, Stella Mccartney, The Design Museum, Sony, Universal Music, Beggars Banquet, Deutsche Bank, Independiente and Channel 4, amongst others.
"I think we've managed to keep a good balance between client and self initiated work, which in turn has helped us prove some rather odd concepts to clients and get brave ideas passed. It has also helped us make some of the experimental stuff more accessable. The Feed Projects that we have completed, and the ones we are currently working on, have also led us down new avenues, and into the real challenge at the moment - physical interactive work. You never know, I might even get a home page up on my own site which has been sitting there for two years!"
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